It’s easy to get hooked on the major TV commercials raving about the sudsy big lathers and fancy bottles. We’re talking about all the shampoos, conditioners and other treatments that promise amazing, healthy locks but toss in potentially harmful detergents like sulfates. If you don’t bother to look at the back of those bottles, then you really have no idea what is going on.
Sulfates and other funky chemicals might provide a big, voluminous wash, but these hair care treatments can potentially wreak havoc on even the healthiest crowning glory. When damaging chemicals are present, they strip the hair of its natural oils, weaken strands and cause dullness and vulnerability.
There is a better way, one that shuns the sulfates and parabens and offers a most unique and thorough way to cleanse the hair. WEN by Chaz is the true pioneer of the famous no lather shampoo system. Most people call these the “no-poo formulas.” That’s right; zero lather means a healthier way to maintain gorgeous tresses.
Famous celebrity stylist on the Hollywood scene, Chaz Dean, developed this revolutionary way to wash hair, and his clientele have remained loyal to the quality brand.
We all desire strong, shiny hair that behaves the way we want it to. Chaz Dean promises his entire WEN product line works for any hair type and any hair texture. He believes in an holistic lifestyle, and that is how he approached the development of his WEN by Chaz brand. His luxurious cleansing conditioners, styling cremes and nourishing oil treatments are all botanically or fruit based in origin. These ingredients will not harm hair, and instead, provide repair and protection to all the heated styling tools many of us use daily.
A-list hair is enviable with zero frizz, glossiness and lots of movement. That’s the WEN way.